gogomo - Retail Widget
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Challenge:

gogomo sought out Produxs for rapid prototyping. Their concept was for a next-generation, suggestive-retailing widget that would enable predictive offers and allow for full transaction completion "inline"—meaning their customers wouldn't have to navigate away from the current page of interest.

Solution:

Starting with just the gogomo concept, we carefully defined the use cases for widget-to-web and WAP-to-web purchase interactions. We then developed behavioral guidelines, high-level interaction definitions, and purchase-path refinements.

Value for Client:

Our user-centered, visually captivating redesign of the widget was just what Gogomo needed to see significant sales increases through the widget application.

  • Strategy
  • Interaction Mapping
  • Wireframes
  • Rapid Prototyping
  • Visual Design & Brand Integration